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This week we are delighted to post another guest blog by Gene Ramsey. This time he takes a look at how to refresh your creative juices when they are flagging a little. All images courtesy of Pexels.  As a writer, the ability to tap into your creative wellspring is indispensable, yet there are times when the muse seems elusive, and your imagination feels as barren as a desert. In these moments, the need to recharge and revitalize your creative spirit becomes paramount. This article explores practical strategies tailored to help writers and authors break free from creative stagnation, ensuring a vibrant and fruitful engagement with your craft.  Disconnect to reconnect In this digital era, it's essential to consciously detach from the ever-present screens of your smartphone, computer, and tablet. Allow your mind the freedom to meander through thoughts without the interruption of incessant notifications and the relentless influx of information. In the tranquillity of this newfound mental space, as you gaze out the window or simply let your thoughts roam, your next ground-breaking idea might subtly make its presence known.  Establish a Sanctuary for Creativity As a writer, your craft demands undivided attention. Designate a sanctuary where you can isolate yourself from the world's distractions. This dedicated space should invite tranquillity and allow for uninterrupted flow of thoughts. Whether it’s a quiet corner of your home or a secluded part of a local park, make this space your own. Regularly spending time in this creative haven can help you establish a routine that, over time, will signal to your brain that it’s time to engage creatively.  Play Your Way to Innovation Remember, creativity is not all about stern expressions and furrowed brows; it's also about play and exploration. Reconnect with activities that light up your spirit and make you feel alive. Whether it's sketching, playing board games, or crafting, these playful acts can subconsciously stir up ideas and inspire innovative thinking. Allow yourself regular playtime; it’s not frivolous but a fundamental part of nurturing a creative mind.  Harness the Power of Video Creation Venture into the dynamic world of digital storytelling by creating your own videos, opening up a vibrant avenue to communicate your narratives. With a free video creator online, you can experiment and enhance your projects without any financial strain, providing a cost-effective way to bring your visions to life. This tool not only allows you to add audio and animate elements but also enables you to manipulate video speed, enriching your storytelling with a professional flair that captivates your audience.  Revisit Childhood Joys Reengage with the activities you loved as a child to tap into pure, unadulterated creativity. Childhood is a treasure trove of imagination and wonder—qualities that are often muted in adulthood. By revisiting these past joys, whether it’s reading comic books, doodling, or building model airplanes, you can reignite the imaginative spark that once came so naturally and infuse your writing with renewed passion and enthusiasm.  Art as a Pathway to Creativity Use art as a therapeutic way to explore tools to unlock new creative realms. Artistic expression transcends words, allowing emotions and ideas that might be difficult to articulate through writing alone. Engage in painting, sculpting, or drawing to visually express what lies beneath your conscious mind. This not only provides a therapeutic release but also deepens the well of creativity from which you can draw as a writer.  Write Freely and Fluidly Dive into the realm of free writing; unleash your inner stream of consciousness directly onto paper without the constraints of perfect syntax or punctuation. As you write without stopping, you'll navigate past the barriers of writer's block and discover hidden ideas that lurk beneath your structured thinking. This technique not only refreshes your mind but also enriches your narrative skills by revealing unexpected insights and themes.  Dream a Little Dream
Your dreams are a direct line to your subconscious, where much of your creativity is housed. Make a habit of keeping a dream journal by your bedside. Upon waking, jot down as much as you can recall about your dreams. Over time, you may find that these abstract and often bizarre dreamscapes serve as excellent fodder for creative projects, offering unique imagery and plot twists that can set your work apart. Recharging your creative batteries as a writer involves a blend of structured solitude and unstructured play. By adopting these practices, you not only enhance your creativity but also enrich your life, making each written word a reflection of a fully lived experience. Rediscover your creative spirit and watch as your writing transforms from mere words to vivid worlds that captivate and inspire. If you have enjoyed this blog, or found it informative, then make sure you don’t miss future editions. Just click on the button below to sign up for our newsletter. We’ll even send you a free ebook for doing so.
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 A recent post in a writers’ group on Facebook asked for “tips on marketing” and I wept. The person making the post might as well have asked for tips on building a space rocket. Yes, they would get a few tips from people with some knowledge of building space rockets, but they would not provide sufficient depth of information to allow the questioner to build an actual working space rocket. Marketing is something you have to learn from the ground up. If you don’t understand the basics you are probably doomed to waste a lot of time (and possibly money) doing the wrong things, before you eventually discover the right thing to do.  I’m not going to try to write a blog about the whole subject of book marketing. It would require a whole series of blogs to discuss that, and we have written them before (see our blog archives). No, this blog is about one small, but very important, part of book marketing. One of the things that I have never seen anyone say in Facebook writers’ groups, when discussing book marketing, is that the very first marketing decision that has to be made is actually made before a word of the book has been written. It may not seem like a conscious decision, but it is one that is being made anyway. Each author decides whether they are going to (a) write to market or (b) write something truly original.  This is a crucial decision when it comes to marketing a book. A book written to market has a far higher chance of finding an agent and, if self-published, of selling a lot of copies. Writing to market is about riding the current trends in books. For example, according to this article, a rising trend in 2024 was romantacy. This is a mix of fantasy and romance. So, if you like writing fantasy or you like writing romance, then conflating the two stands a good chance of success right now. The author of the article talks about it as though it is a genre, but it isn’t. Romance is a genre, fantasy is a genre, but romantacy is a subgenre of the two. It will generally be listed under the fantasy heading. But that is a technicality. If you want to make a quick buck out of writing, then that is one of the subgenres to head for.  However, the book will only do well so long as it adheres to the norms for the subgenre. It must contain the sorts of tropes that the readers expect to see in a romantacy novel, or the readers are likely to post unfavourable reviews and that will kill the book. Some people (not us) would describe that as “formulaic” and turn their noses up at the very idea of writing to market. Many authors choose not to write to market. They don’t like their creativity being curtailed in that way. They want to be free to write their story their way. So, many authors eschew writing to market and concentrate on trying to find something original to write about. And there is a market for originality too. There always has been and always will be. But it isn’t quite as attractive to agents who want something they can take to publishers which the publishers are actively seeking.  To use a metaphor, it’s difficult to sell fish to someone who wants to eat fowl. And it is even harder to sell a species of fish that no one has ever seen before, even to people who like eating fish. But all trends start somewhere. No one had ever heard of romantacy until quite recently. The earliest articles discussing it that I have been able to find were in early 2024, it is that new. So, your new original novel may be the big “write to market” subgenre for next year. But in marketing terms, the two approaches to writing are very different, so they require different marketing strategies. Yet no one is mentioning that in social media posts about marketing. Which means the Indie author can spend a lot of time using an unsuitable marketing strategy to sell their books. We are not advocating either approach to writing. If someone were to submit a written-to-market romantacy to us we would give it due consideration because we are a business and we like to make money.  But part of our mission is also to discover new creativity, so we would also consider something that isn’t written to market and to give the author a start in the business.
But we would use different strategies to market the two different books. If you have enjoyed this blog, or found it informative, then make sure you don’t miss future editions. Just click on the button below to sign up for our newsletter. We’ll even send you a free ebook for doing so. |
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